澳門如何打造核心競爭力

 

摘要:
核心競爭力是一種比競爭對手優越,競爭對手難以模仿的集體的能力,它能增加最終產品在消費者心目中的利益,並具有較強的適應性和彈性。核心競爭力具有5個方面的持徵:不可模仿性、持久性、可專有性、難以替代性和優越性。為了應付日益激烈的競爭,保持澳門長期穩定發展和繁榮,澳門需要建立自己的核心競爭力。建立核心競爭力可從完善業產業價值鏈,強化澳門的歐陸風情,發展國際避稅地和購物天堂等方面入手。

 

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